We have all seen the devastating pictures of villages, towns, and cities that have been abolished by natural disasters.
Tornadoes, earthquakes, and tsunamis seem to sweep through the areas that are more prone to these natural nightmares.
However, have you ever asked yourself why the residents of these villages, towns, and cities still return to the scene and rebuild their lives, despite being well aware it may happen again in the near future?
The answer is: IT’S THEIR HOME!
Clearly, we have an emotional attachment to our home and what it means to us!
Well, we do the exact same thing with our emotional patterns.
As creatures of habit, we revisit the same cluster of emotions that are most familiar to us, regardless of whether the results of these emotions are devastating or not.
Think about which emotions you are pulled to as your emotional home.
What’s your top 3?
There may be some great emotions that you want to keep such as passion, love, playfulness, joy, gratitude, and determination.
However, do you also indulge in negative emotions such as anger, frustration, hesitation, doubt, fear, or even confusion?
These emotions rarely include the resourcefulness necessary for you to achieve your goal, yet we love to indulge in them because even if they don’t feel great, at least they are familiar.
Think of the scenarios when negative emotion shows up for you the most.
My guess is they often show up at times when you feel uncertain and/or insignificant.
Why?
The side benefit of feeling negative emotion is that you gain more of these two needs in a short burst.
Let’s say you are unsure of which niche you want to choose. You have attempted 3 different narrow segments of the market and nothing seems to be working. You
You feel stuck, lost and have a defeating thought of ‘I don’t know what to do next’.
What emotions will arise in these moments of uncertainty and insignificant?
Let’s look at anger.
When you feel anger, how certain do you feel in your body? How significant do you feel in those moments?
If you are really pissed, it would be at a 10!
You feel certain because know exactly why you are pissed; you know you are the victim and how you deserve better from your efforts. If you get angry and start yelling you will definitely have some more people listen to you, giving you a sense of significance.
How about confusion or doubt?
Indulging in these emotions helps you hide, play safe and act like it’s not your fault. Wrapped in these emotions is also the side benefit of certainty and significance. It will feel very comfortable to stay in your comfort zone and blame the market for your lack of results.
Many people think that emotions happen TO US because of our circumstances and environment.
In reality, emotions don’t come to us, we go to them.
They are nothing more than familiar strategies that we have adopted unconsciously in order to meet some core needs, ensuring our survival.
What’s the problem?
If you want to not only survive, but thrive, we need some completely different strategies.
How would you show up differently if your go-to emotions were love, courage, passion, curiosity, and determination?
What would change?
If we were to think of emotions as muscles, these would be the ones that could dead-lift 5 times your body weight.
The problem is, most of us use our weakest muscles first in an attempt to solve our business challenges.
Doubt, anger, confusion, regret, guilt, frustration, worry, and sadness are the weak muscles we are calling upon to solve our challenges of carrying out our massive action plan and serving the market in a way that helps us grow profitably.
What most people forget is that you have an arsenal of emotional weapons at your disposal.
You can find the solution to just about any business challenge if you bring the right resourcefulness to the table by using your strong emotional muscles first.
Think of a challenge right now that you are struggling with and ask yourself:
What would my courage do right now?
What would love do at this moment?
Where can my curiosity and playfulness shine in this situation?
In which areas can I use a bit more patience and persistence?
See what answers you come up with when you use your stronger muscles first and never forget this is an option!
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